About US!

Red Flag was born in a small living room with nothing but a big dream, four bold designs, and 200 pieces of clothing stacked on a shelf and some neatly on the floor. We didn’t have a fancy studio or a big team — just a vision to create fashion that feels wild yet understated, loud yet effortlessly sober. What started as a humble experiment quickly turned into a movement, thanks to the girls who saw a piece of themselves in every stitch we created.

A picture of how our "whole" inventory looked like back in 2023: 

Red Flag is for the rule-breakers, the trendsetters, and the quiet rebels — young women who love making a statement without saying a word. Every collection we drop is crafted with care, attitude, and a deep understanding of what it means to be stylish without trying too hard. From our first ever batch to now serving hundreds of customers every single day, our journey has always been about more than just clothes. It’s about identity, confidence, and creating a space where edgy meets everyday.

A sweet note from our customer,though we hate returns but this one was special!

Our journey has just started and in the next five years, Red Flag is setting its sights high — to stand shoulder to shoulder with the biggest names in retail fashion. We’re building a brand that doesn’t just follow trends but sets them, with quality that rivals global labels and a voice that speaks to the next generation. Our goal is to expand across India and beyond, to open experience stores, and to continue being a label that girls trust not just for style, but for self-expression.

This is more than a brand. This is Red Flag — and it was made for you.